As mentioned above, there are mainly 3 ways to make money on Instagram. Strategy 1: Publish sponsored content Sponsored publications might be the first thing that comes to mind when you hear about "Instagram Influencer". Today, there are over 500,000 active influencers on Instagram. The basic requirement to be an Instagram influencer is the high number of followers. In other words, this strategy is for you if you are able to attract people to this platform with something special to present. The use of this strategy is that it involves marketing without any e-commerce effort: It does not require you to create a product. In this perfect world, all you have to do is be yourself and publish the products, services or brands that are part of your life. The main disadvantage of this strategy is that many of the brands that may knock on your door at first are not legal. On top of that, there are a lot of scammers who target influencers. Even if you are successful with the publication of sponsored content, you will probably need to think about the balance between your integrity and your income. It's your personal brand that's at stake, and people trust authenticity. Before you choose to work with such a brand, you will need to put yourself through a rigorous test: does this fit with my personal brand? Here's how to become an Instagram Influencer: Step 1: Choose a niche If you really want to make money on Instagram, you have to build your personal brand and love it. Brands will compare your audience to their target market. According to a recent study, 55% of brands prefer micro-influencers because they perceive them as having a more authentic connection to their audience. This means that the more accurate you are, the better. Step 2: Grow your audience 81% of Instagram influencers have between 15,000 and 100,000 subscribers. If you're not there yet, don't panic. There are no shortcuts to increasing your number of followers, but you can use proven strategies. In order to increase your followers, you can start by using a simple and effective strategy: Publish content on your niche on a regular basis. This strategy works very well, and many influencers have adopted it. Step 3: Partnering with brands Here's how to build relationships with brand partners: Contact the brands you admire directly and present what you can offer them. During this presentation, you need to provide convincing details about your audience and your approach. Help them to find you by signing up on an influencer marketing platform (there are many) such as Aspireiq, Upfluence and Famebit which are good places to start. Note: brands don't necessarily have the time to look for effective influencers, so don't hesitate to take the first step. Strategy 2: Become an Affiliate Marketer Affiliate Marketer Unlike sponsored content, this strategy is about helping companies or brands make more sales. With this strategy, you only make money if your subscribers actually buy the affiliate product. The disadvantage of this strategy is that it requires solid techniques if you want to grow without boring your audience. In addition, the term 'affiliate marketing' has a bad reputation because it can be associated with fraudulent promises of monthly revenue. Affiliate marketing is a smart and well-established angle on marketing. You recommend your favourite pens, or mascara, or food, and provide either a link to buy the product, or a coupon code with a small discount. Your links and coupon code are unique to you, so that the actual seller can follow the sales made by your publication. As a result, you earn a percentage on each sale. Step 1: choose your niche The niche of an affiliate marketer differs from that of a sponsored influencer with regard to the product. For example, an Affiliate Marketer may start by doing product reviews. If you are just starting out, you have the luxury of choosing an audience with specific material desires, for example, you can target the cat niche where you present advice on the best cat food, collars, bowls, etc. Step 2: Find a seller to affiliate You can affiliate a brand directly or join what is called an "affiliate network", or both

Affiliate networks are

Affiliate networks are intermediary platforms between brands that run affiliate programmes and marketers like you. Affiliate networks are designed to give you a wide range of products to choose from. And at the same time, you are not limited to just one network. Amazon Associates is the obvious place to start. The limitation of amazon affiliate is that they do not offer promotional codes, you must absolutely use their affiliate link. While this is a good choice for Pinterest and the blogs, on Instagram, you must absolutely put the Amazon link in your biography or, if you have a business account, you must put it directly in your story. Strategy 3: Sell your own products seller The third strategy for making money on Instagram goes beyond marketing and points to the real world of e-commerce. Rather than using your personal brand to sell other people's products, sell your own. Your products could be your advice as a consultant, your handmade products, etc. If you already have a business, selling on Instagram will surely enhance your marketing strategy. Turning your audience into your customers may well be natural. With the rise of e-commerce platforms such as Shopify, and print-on-demand services such as Printful, it's becoming easier and easier to run an online business that delivers real products. Step 1: Imagine your product Your product could be anything you can imagine: a book you have written, a natural product, a course, a training course, etc. All you have to do is choose the best product that could interest your audience. Step 2: Build your product If your business plan involves selling your own products, you need to build or create them if you do handicrafts. Otherwise, you must first find a supplier of products. Step 3: Set up your business account Over the past few years, Instagram has been deploying all sorts of features focused on buying and selling: the Explorer tab, product labels, shoppable items, shoppable stories, and Instagram Checkout. To take advantage of Instagram's features, you need to create a business account, and also create a product catalogue. Step 4: Build your e-commerce infrastructure To do this, you need to create a website to provide information to your customers, and don't forget to make announcements to raise their awareness. It is also useful to build a landing page to guide your next customers through the steps to follow to make a purchase. Step 5: Publish your items You can promote your products using regular Instagram messages or Stories. Instagram's analysis tools will help you measure your success. Step 6: Process your orders Depending on your product, you can manage your stocks yourself, work with a logistics company, or even do dropshipping. Tips for making money on Instagram Knowing its value Influencers who wish to work on sponsored publications must first have a clear idea of the rate of profit they will earn, and the number of followers needed to reach that rate. Being professional Professionalism is important in all areas. As an influencer, missing deadlines and ignoring contracts are the fastest ways to burn your professional image. Do not buy false followers Don't do it. It doesn't work and today it's called fraud. Using instagram's features to save time Maintaining your instagram account takes a lot of time. There are dozens of tools to help you automate your messages, edit your photos and videos, and run reports on your account performance. Getting known on other channels You need to provide more than inspiration if you want to turn views into sales. Creating a blog or a Youtube channel will expand your content marketing to provide more information to potential customers. Similarly, using other social networking platforms will expand your reach.